WELLNESS
I provided art direction, content ideation, oversaw designer work, produced, shot and edited video content and designed visuals for Temescal Wellness– a life cannabis company on social media.
The Challenge - Using solely organic (due to ad regulations) social to spread awareness and connect with a wide demographic of cannabis users.
The Solution - Dialing into target audience behaviors and interests, create social content that is relevant, interactive and informative.
Agency: Kel & Partners
Graphic Designers: Jay Capodanno, Lora Merhi, Charlotte Cheshire